Customer Relationship Management
Why you will love this
Personalized Automation
Use real-time customer data and behavioural conditions for recipient lists, workflow triggers and increase revenue with targeted communication.
Flexible audience building
Group people by personal attributes, experiences they view, what they do on your widgets, or any other captainbook data.
Timeline profile view
Gain insights into user behavior with comprehensive events, tracking engagements, received messages, clicks, deliveries and more.
Analyze performance
Monitor your audience metrics and explore how the membership count in your segments changes in real-time.
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Turn segments into ad audiences
Sync your captainbook segments to Google or Meta Ads. Retarget users seamlessly and show your best ads to valued customers, automatically.
List automation
No more manual CSV uploads or stale audience lists. CaptainBook syncs your segments to your ad platforms every hour, so your targeting is always current. New customers are added, converted ones are removed, and your campaigns always reflect reality.
Lower CPA
Exclude customers who have already converted from your acquisition campaigns and stop paying to reach people who already booked. Keep your ad audiences clean and up to date to reduce wasted spend and bring your cost per acquisition down.
Retargeting ads
Use behavioral data from your booking widget to create tailored retargeting campaigns. Build winback audiences from customers who have not booked in a while, re-engage cart abandoners with timely offers, and serve high-conversion ads to visitors who showed strong intent but did not complete checkout.
Improve lookalike ad campaign performance
Create a segment of your most valuable customers, synchronise it to your lookalike ad campaign and show your ad only to the right people.
