Did you know that nearly 70% of online shoppers abandon their purchase — and one of the top reasons is being redirected to a different website during checkout? A seamless, branded booking experience builds trust and reduces friction. That’s why CaptainBook’s widget is designed to match your site perfectly — so your customers stay engaged and more likely to book.

Fits Like a Glove

You can easily tweak every aspect of the widget’s appearance to make it match your brand perfectly. From fonts and colors to buttons and layout, our customization tools ensure your booking experience blends with the rest of your website. Whether you're using modern minimalism or vibrant vacation vibes, the widget adapts — not the other way around.

One Workspace, Multiple Brands

Running more than one business or brand using the same workforce? No problem.

With CaptainBook, you can create multiple widgets under the same workspace, each tailored to a different brand. Whether you’re offering ribs tours under one company and sailing cruises under another, you can assign separate Stripe accounts to each widget — meaning payments from different experiences can be routed to different bank accounts.

For example, you might use a U.S. Stripe account to collect dollar payments for one brand and a local Stripe account for euro payments for another — all managed from the same back office.

Custom Grouping Options

Organize your experiences just the way you want. Group them by:

• Price

• Schedule name

• Starting time

This flexibility allows you to present your offerings in a way that makes the most sense to your customers and sales funnel.

Analytics & Conversion Tracking with Google Tools

CaptainBook’s booking widget integrates seamlessly with Google Analytics and Google Tag Manager, giving you full visibility into how users interact with your booking flow.

Track:

• Button clicks and user behavior

• Conversion rates by channel

• Drop-off points in your booking funnel

This integration also unlocks re-marketing opportunities, allowing you to run targeted ads for users who viewed your checkout page but didn’t complete a booking. Perfect for improving your return on ad spend (ROAS) and recovering potential customers.

Flexible Tipping Strategy

Tipping is a personal thing. It depends on the culture of your customers, the image you want to show, and many other parameters you’re the only one to know.

We give you complete control over how (and if) you ask for tips. Choose to:

• Prompt for tips before the experience

• Request tips after the experience

• Enable tipping at both stages

• Or disable tipping entirely

This flexibility allows you to match your tipping approach to the tone of your business, customer expectations, and regional norms.

Want to see it in action? Try customizing your own widget or get in touch with our customer success team to help you build one tailored to your brand’s needs and voice.